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Marketing and Communications Brand Standards
Resources
Woman in a graduation cap next to a sign that says sparking wonder and the university of rochester logo.

Our story in action

Design Inspiration

Examples that bring the URochester brand to life across formats and channels.

Explore how our visual identity system is applied in communications, environments, and digital spaces, and use these examples as inspiration for your own work.

Logo of the University of Rochester featuring a yellow and blue color scheme with a stylized shield and text.

A window displaying a sign that reads meliora accompanied by the University of Rochester shield.

A series of posters featuring the LLE.

A series of posters showing the University of Rochester brand.

A collection of patches featuring the words University of Rochester in various styles and colors.

Blue tote bag featuring the University of Rochester logo prominently displayed on the front.

 

Contact Us

For access to additional assets and guidelines, please reach out to the University Marketing & Communications Brand Marketing team.

Contact the Brand Marketing team